Day Two: Navigating Marketing Touchpoints Across Platforms
Founded to create something new and exciting for Canada’s fashion industry, Digital Fashion Week Montréal (DFW Montréal) is a rebellious and passionate digital fashion week dedicated to the promotion and empowerment of Canada’s fashion creators.
DFW Montréal’s core values are to nurture, inspire and promote the Canadian fashion scene globally through digital innovation and unique collaborations, while highlighting the culture and diversity of Montréal the city. DFW Montréal’s aim is to create a lasting legacy for the future of Canadian fashion, and through innovation and enterprise secure Canada its place firmly on the global fashion map.
Join Melanie as she discusses the inspiration for the event, what digital and interactive technologies she is harnessing to produce the event, and how this format is disrupting the retail industry globally!