Jorge Carrasqueiro

Director of Digital Marketing Hudson Bay Company

Responsible for the management and development of the Digital Marketing Site Content team that is responsible for the onsite marketing cadence, reporting, and execution for thebay.com and labaie.com. 

Acts as a key partner for cross-functional teams across the organization including, but not limited to all Buying, Merchandising, Creative, IT, Integrated Marketing, Customer Insights, Public Relations. 
Partner with Senior Director of Marketing, SVP of creative and merchant teams to plan the website roadmap, editorial plans, promotional cadence, and social media integration.  In partnership with Integrated Marketing team, drive omni-channel support for key vendors, working cross-functionally on gathering all vendor specific information as well as working with broader marketing team on creative ideas and opportunities.