Location Based Marketing Association (Past Media Partner)
The Location Based Marketing Association (The LBMA) is a member-based international trade group focused on promoting the engagement and utilization of location-based and geo-social services by brands, agencies, media companies and telecommunications companies alike.
The association seeks to empower these members through the provisioning of white papers, case studies, pilot projects, research and standards in support of their goals to reach audiences based on the use of hyper-local and hyper-relevant marketing practices.
The association currently has chapters in Toronto, Montreal, New York, San Francisco, Atlanta, Seattle, Amsterdam, London, Berlin and Singapore.