Chancy is an entrepreneurial business & strategic leader with global experience for growing brands sales and eco-system. With over 15 years of track record career achievements in Canada and China. He currently leads an omnichannel customer experience team in T&T Supermarket across Canada and US. In this role, he oversees the enterprise level of customer strategy, customer journey mapping, managing both experience and services by delivering the #1 CSAT/NPS result among all group brands. Besides, Chancy serves as a CXPA Canadian board member focusing on amplifying customer experience as a must-have, showcasing individual and company excellence in the area, and creating new tools with sponsors.
Monday, May 4, 2026
3:40 PM Track B: Fireside Chat: Omnichannel Experiences that Drive Brand Awareness and Build Community
Today’s most trusted brands seamlessly connect every touchpoint, creating unified experiences that reflect shared values and foster belonging. This discussion showcases how retailers are merging channels, data, and community-building initiatives to enhance customer engagement and brand love.
- Create a seamless journey across digital, retail, and social touchpoints so every interaction reinforces brand identity and trust
- Use unified customer data to deliver consistent messaging and personalized engagement
- Foster community and customers into brand advocates through interactive campaigns, user-generated content, and loyalty programs
Check out the incredible speaker line-up to see who will be joining Chancy.
Download The Latest Agenda