eTail Canada 2021


Toronto, ON

Chris Parsons, Director of eCommerce at Home Hardware Store
Home Hardware Store Logo

Chris Parsons

Director of eCommerce
Home Hardware Store

Check out the incredible speaker line-up to see who will be joining Chris.

Download The Latest Agenda

Day 2: Next Level Personalization: The Immersive, Hyper-Tailored Shopping Experiences Customers Crave

Tuesday, May 5th, 2020

11:00 AM Panel: Omni-Channel: Consistently Showing Up In Remarkable Ways Where And When It Really Matters

We’ve all heard the words omni-channel and omni-shopping thrown around ad nauseum the past decade, but have you nailed it quite yet? Leave no stone left unturned. This session explores: 

  • How to create a frictionless experience at every single touchpoint 
  • Communicating a strong brand story in the details
  • Amplifying the “wow” factor and strengthening the customer relationship through strategic multimedia content