Dani Bazely is a Toronto-based brand and cultural strategist with over a decade of experience leading marketing for retail, franchise, and media organizations including Mastermind Toys and Postmedia. A Chartered Marketer currently pursuing her Master of Management, AI (MMAI) at Queen's Smith School of Business, Dani now works as an independent consultant and fractional marketing leader — partnering with brands to sharpen their cultural strategy, connect data to creative, and build the operational systems that make omnichannel actually work. She brings a systems-operator's lens to brand building: equal parts strategist, executor, and cultural translator.
In today’s consumer landscape, the customer is shopping anywhere, everywhere, all at once – and expects brands to keep up. How are retailers thinking about providing engaging, seamless brand experiences that exceed customer expectations no matter which channel the customer is shopping in?
Check out the incredible speaker line-up to see who will be joining Danielle.
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