Fanny Mooijekind

Fanny joined Groupe DAC as General Manager in the summer of 2022. She has been working in the digital marketing industry for more than 20 years. Fanny started her career in the agency world, then moved to the client side.  She also spent several years as a digital transformation consultant for a number of Canadian retailers.

Fanny is dynamic, driven, results-oriented, focused on customer data and eager to tackle any challenge that requires strategic innovation. Fanny has extensive experience in omnichannel strategies and e-commerce platform implementations at RONA, Réno-Dépot, Cirque du Soleil and most recently at Pelican International, where she implemented a B2B website and created digital campaigns. More recently, Fanny has specialized in building multi-functional teams in multiple locations. She is passionate about ensuring that her team is motivated, engaged and empowered. She focuses on the personal development of her team. On a personal note, Fanny is constantly trying to convince the people around her to go green; there’s no Planet B.