Karla Licea | eTail Toronto

Karla Licea

Karla Licea

Senior Content Manager Casper
Karla Licea

Tuesday, May 5, 2026

2:15 PM Workshop A: Social Strategies that Makes Sense for Your Brand and Drive Customer Loyalty

Discover how to evolve your social media approach to deepen customer relationships and reinforce brand authenticity. This session will explore practical frameworks for connecting brand values, community engagement, and measurable loyalty outcomes.
  • Align social content with core brand values to build authentic, lasting connections
  • Leverage community-driven insights to shape campaigns that foster engagement and trust
  • Measure and adapt strategies using customer feedback and behavioral data for sustained loyalty 

Check out the incredible speaker line-up to see who will be joining Karla.

Download The Latest Agenda