Day 3: Customer Loyalty: How To Bring Your Customers Further Into Your Brand
Wednesday, May 6th, 2020
9:00 AM The Future Of Customer Loyalty: In A Highly Competitive Retail Landscape, Why Will They Continue To Choose You?
How to drive customer engagement is the million dollar question for retailers, and the answer is ever-evolving. Michael Gawtrey spearheads the loyalty strategy for the $5B home improvement retailer Home Hardware Stores, a national leader in both online and retail sales. He is here to share how they’ve learned to cut through the competition and succeed in engaging customers time and time again. You’ll learn
- The current and future landscape of customer engagement and retention
- What customers need from your brand to stay loyal
- Answers to the question – why will they continue to choose you?