Michael Gawtrey

Michael Gawtrey, Director, CRM & Loyalty – Pro & Consumer at Home Hardware Stores Limited, has over 20 years of industry experience. Prior to joining Home Hardware, Michael was Senior Director, Consulting for Relation1 where he guided his clients in the evolution of their Loyalty & CRM strategies, Personalization efforts and Customer Marketing programs. Prior to that role, he held leadership positions in CRM and Loyalty at Home Depot, Canadian Tire and Loyalty One/Air Miles. In his current role as Director, Marketing – CRM & & Loyalty at Home Hardware, he is responsible for driving the strategies for customer relations and engagement for both PRO and DIY consumers.