eTail Canada 2020

Hyatt Regency Toronto, ON


Peter van Stolk, CEO & Managing Director at SPUD

Peter van Stolk

CEO & Managing Director

Check out the incredible speaker line-up to see who will be joining Peter.

Download The Latest Agenda

Day 3: Customer Loyalty: How To Bring Your Customers Further Into Your Brand

Wednesday, May 6th, 2020

9:20 AM The Heart, Purpose, And Integrity Of Your Brand Is The Key To Your Staying Power

Canadian consumers will pay a premium for two things: products that reflect their value system and products that are made in Canada. It is increasingly more important for brands to provide transparency around how their products are made and sourced, and the footprint it has on the rest of the world, which is why Spud has put such an emphasis on sustainability and climate change. Aside from their online grocery delivery, their platform FoodX just partnered with Walmart to eliminate plastic waste in their grocery bags.  In this heart-felt and tactical keynote, you’ll learn:

  • Your brand’s human story that changes the perception of your company from corporation to a living, breathing entity they, as the consumer, can contribute to 
  • How to showcase your social purpose in every detail, including all touch points both online and in person
  • Communicating your sustainability and, if applicable, the Made in Canada advantage 

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