eTail Canada 2020

Hyatt Regency Toronto, ON


Tyler Handley, Co-Founder and CEO at inkbox
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Tyler Handley

Co-Founder and CEO

Check out the incredible speaker line-up to see who will be joining Tyler.

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Day 2: Next Level Personalization: The Immersive, Hyper-Tailored Shopping Experiences Customers Crave

Tuesday, May 5th, 2020

11:40 AM Using The Pop-Up Store Experience To Develop Deeper Relationships

Your customers are diligent when it comes to making a purchasing decision. They want to touch and feel the product in person. They want to read reviews that verify your product is worthy of their spending. Above all, they want to feel confident that they are making the right choice. More and more retailers are seeing success with launching pop-ups, for more reasons than you’d expect. In this session, you will explore:

  • How you can engage with your customers on a deeper level and drive even more sales through the pop-up store approach
  • The eCommerce advantages in testing out your products and concepts in physical forms, for a limited time
  • Leveraging pop-ups as a form of market research, discovering what markets work and why

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