Bianca Torchia

Manager, Email and Consumer Engagement / CRM Spinrite Yarns

Bianca manages Consumer Engagement, CRM, and Email Strategy for North America’s largest consumer craft yarn company, Spinrite Yarns. Both customer-centric and data-driven, she acts as the champion of the one-to-one relationship between Spinrite’s brands and the digital consumer. 

While Bianca’s first love is everything Email Marketing, she also has expertise in Content Marketing, Loyalty & Retention, User-Generated Content Programs, and Influencer Partnerships.