Digital experiences should be not only engaging and magical but also measurable. This fireside session  with will explore how to create content, optimize it to be audience specific, and analyze your success.

Key takeaways will include:

• Creating and managing metadataenriched, re-usable content assets
• Following a clear system for versioning and scheduling brand experiences
• Harnessing your understanding of your current customers and target audience to create digital experiences that drive a real ROI

In today’s ultra-competitive retail landscape, loyalty is earned. Consumers expect every interaction to be relevant, timely, and tailored to their unique needs. But real retention doesn’t come from one-off personalization tactics; it comes from consistently delivering meaningful, data-driven experiences across the entire customer journey.

This session explores how leading retailers are using advanced personalization strategies to build trust, increase lifetime value, and turn casual shoppers into devoted brand advocates.

• Identify key moments across the customer journey where personalization drives retention and loyalty
• Incorporate predictive analytics and AI to anticipate customer needs and deliver proactive experiences
• Break down data and team silos to create seamless personalization across channels and departments
• Measure the impact of personalization on customer lifetime value, churn, and repeat purchase rates

In this rapid-fire, interactive session, top retail visionaries look into the not-so-distant future to unpack what retail might look like in 2026. From AI-powered experiences to unified ecommerce, hyper-personalization to dynamic loyalty programs — no topic is off-limits.

This is your time for a speed round Q&A with a panel of speakers. Walk away with a future-ready mindset and tangible ideas to bring back to your office.