Ray Gracewood is Chief Commercial Officer at Organigram Inc., a
leading publicly-traded licensed producer of cannabis in Canada. Previously the
Senior Director of Sales and Marketing for Moosehead Breweries Ltd., Ray has led Organigram’s strategic
approach to the adult use recreational market in Canada as well as stewarding
the company’s corporate and medical brands. As CCO, Ray oversaw several new product
development initiatives including The Edison Project by OGI, an ultra-premium
line of cannabis offered to patients in November 2017 resulting in data and
insights used to validate future segmentation opportunities. He is also
responsible for the development of Organigram’s strategic approach to adult
recreational cannabis, including a targeted suite of brands including the
Edison Cannabis Company, Ankr Organics, Trailer Park Buds and Trailblazer.
Check out the incredible speaker line-up to see who will be joining Ray.
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