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Transforming Retail. Together.

eTail brings together top minds at Canada's most successful retailers to meet and learn. With the most disruptive eCommerce content and a focus on technology, eTail is designed to help you optimize the profits from your business.

No commercials. No egos. We cut out the fluff to give you hundreds of strategic takeaways.

2019 Speakers Included:

Our speakers comprise of trendsetters, visionaries and trailblazers that are revolutionizing the industry. And with roundtables, ‘fireside’ chats, case studies, ‘Tonight’ style panels, remixes, company meet ups, lightning rounds and much much more, you’ll experience learning opportunities unlike any other event. Below are just a few of our speakers, along with their sessions

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Don Romano

President and CEO,
Hyundai Canada
Evolution in Rigid Business Models is Possible

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Lee McCabe

VP, North America,
Alibaba Group
Omni-Channel as a Universal Application

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Eva Salem

AVP, Strategic Marketing
Canadian Tire Corporation
Why We Allocate X Over Y in Our Marketing Budgets

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Krista Collinson

VP E-Commerce Merchandising,
Walmart Canada
Achieving Sweeping, Transformative Change

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Lara Skripitsky

Vice President & Chief Technology Officer,
McDonald's Restaurants of Canada Ltd.
Omni-Channel Measurements & Analytics

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Ian Brooks

CEO and Founder,
HelloFresh Canada
Using Data to Exceed Customer’s Needs

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Simon Rodrigue

Staples Canada
Fireside Chat: Activate Your Dirty Data!

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Nancy Modrcin

VP Marketing,
Metro Inc.
Nurturing Affiliate & Influencer Relationships

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Chris Tarrant

VP, Store Development,
Starbucks Coffee Canada
How to Pick the Right Service Provider

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Matthew Cebulski

Head of Discovery and Partnership Success,
Loblaw Digital
Voice: Must Have or Waste of Money?

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Lacey Norton

VP Retail
Canopy Growth Corporation
Cannabis: It’s Not Easy Being Green

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Ray Gracewood

Chief Commercial Officer,
Organigram Holdings
Growing Offerings with Changes in Regulation

Experience eTail

Each year we curate new onsite experiences to enhance your relationships and spark innovation. With awesome parties and curated networking that you cannot get anywhere else, you'll build connections like never before. Click on the onsite events below to learn more about what’s happening at eTail.

Women in Retail
Dragons Den
Meet Ups
Site Tours

"This event exceeded my expectations. I loved the experience, networking and face time I was able to get a eTail Canada. The content was inspiring, informative and innovative. The case studies, think tanks and industry meet-ups were the best that I’ve ever seen. I’m definitely going back next year with my team."

Pierre-Francois Lyonnais, Chef Ecommerce/Ecommerce & Web Manager, Sports Excellence Corporation

What You'll Learn

Our agenda is 100% focused on your biggest challenges and opportunities. We are obsessed with ensuring you walk away with tons of current and future strategies that will help you maximize your online revenues. Here are the key themes this year:

Experimenting With New Approaches to Understanding, Connecting With, and Delighting the Customer

Working to Build a 360 View of the Customer

Optimizing the Fulfillment Experience in the Most Cost Effective Way

Leveraging Social Media and Other Mobile Channels to Connect With Existing Customers, Reach New Audiences, and Increase Sales

Choosing the Right Tools, Team Members, and Future Investments

Bring the Team

With so much to cover over three full days, retailers and brands are sending their full marketing teams to eTail so that they can divide and conquer. Bring your team to gain tactics that will achieve omni-channel excellence, and develop your future eCommerce leaders.


Service and
Support Teams

See Into The Future Of Retail

Demo The Tech That Is Driving Retail Innovation

Return To The Office Inspired And Armed With Immediate Action Items

Divide And Conquer Sessions Tracks For Maximum Learning

Collaborate On-Site For Total Strategic Alignment

Equip Your Team With Strategies For 2019 And Beyond

Save Over 50% Per Person To Attend

eTail Canada 2019 Director's Report

A look at the research that builds our eTail conference program

The eTail Canada Audience

From the Billion dollar club, to the start-ups. From travel, beauty, the arts, electronics and much more –
eTail is for comapnies who want world-class eCommerce.


Who Attends eTail Canada?

Real Reviews From Real Attendees

See why the community rates eTail as the number one eCommerce and multi-channel event of its kind.