Rohit Nathany | eTail Toronto

Rohit Nathany

Rohit Nathany

Chief Digital Officer Mejuri
Rohit Nathany

Rohit Nathany is Chief Digital Officer at Mejuri, a global direct-to-consumer jewelry brand, where he leads engineering, product management, marketing, and e-commerce growth. With a track record of driving digital transformation and scaling high-growth businesses, he has built and led multidisciplinary teams through pivotal moments of change.

Before joining Mejuri, Rohit spearheaded product and engineering functions at MakeSpace, where he played a key role in orchestrating the company’s merger with a major competitor. At HelloFresh, he joined pre-IPO, establishing new functions that helped accelerate growth. Earlier in his career, he spent several years at Amazon, where he built a new business from the ground up, and managed P&L for the largest category within AmazonFresh.

A strategic leader with deep expertise in technology, digital commerce, and operations, Rohit also advises founders and executives on scaling businesses, digital strategy, and technology-driven innovation.

Monday, May 4, 2026

10:35 AM Fireside Chat: Navigating the Unknowns: Consumer Behavior, Profitability, and Loyalty in the Age of Tech Acceleration

In an era where technology and AI are rapidly reshaping product discovery and purchasing habits, retailers must stay agile even as the path to conversion grows less predictable. At Mejuri, Chief Digital Officer Rohit Nathany is constantly thinking about how the brand can sustain profitability, nurture authentic loyalty, and adapt marketing strategies amid evolving consumer behaviors and an uncertain funnel.
  • Adjust to the the future of the customer journey as AI changes how shoppers discover and choose products and what it means for funnel structure
  • Elevate customer loyalty beyond transactions, fostering true community through early access, exclusive events, and added-value experiences
  • Balance investment in proactive AI initiatives and automation with brand-building and community marketing to drive sustainable growth
  • Respond to macroeconomic challenges and how tech-forward, custom approaches can help maintain profitability without relying on vendor lock-in 

Check out the incredible speaker line-up to see who will be joining Rohit.

Download The Latest Agenda